|DJ and Michelle Leary love what they do! As co-owners and the husband-and-wife team driving Aqua Pro Hot Tubs in St. Albans and Princeton, West Virginia, their enthusiasm shows!
They purchased the original store in Princeton in 2000 and in 2010 expanded to the 2nd location in St. Albans, which is the store Michelle manages. Sherri Darby manages the Princeton store while DJ and Wes Westfall take care of all service and deliveries.
“We specialize in everything hot tubs at Aqua Pro.” states DJ. “We sell them, deliver them, service them and stock supplies to keep our customers coming back.” Michelle knows that customers enjoy walking through their door, being greeted with a warm smile and called by name. The personal relationship is where both DJ and Michelle feel Aqua Pro excels.
Realizing that everyone wants to have the best product for the best price keeps DJ and Michelle vigilant with costs and pricing. However, as Michelle states, “We really don’t have to compete on price. When customers buy from Aqua Pro Hot Tubs, they get US! It’s a relationship.” Both DJ and Michelle feel that once the customer understands the difference in the quality of their product line and the value of the local, personal service, the sale is easy. “You can’t ship your tub to an internet store to get it serviced” states DJ.
DJ and Michelle have great expectations for 2017. They are looking forward to doing more outdoor events to increase their presence in the community. “We realize there are a lot of people who want a hot tub but don’t make it into our showroom…for whatever reason.” said Michelle. “So, we what to be where people already are!”
Aqua Pro Hot Tubs has had Nordic Hot Tubs on the showroom floor since 1999. “Something we really love about Nordic is what we also want customers to know about us...and that's the People!” said Michelle. The Learys feel they are working with friends at Nordic rather than being treated as just a number to a larger company. They also are very satisfied with Nordic's product line. “Nordic meets us where we want to be…not the most expensive, not the cheapest but the BEST!” states DJ.
Michelle has the following advice for dealers. “Create an environment that people won’t get anywhere else. Make customers feel like they would make a mistake buying anywhere else or anything other than a Nordic!” DJ agrees and adds, “We call our customers part of our family!”
Contact Aqua Pro Hot Tubs at the St. Albans location or at the Princeton location. Find them on Facebook.